Guest talk on Customer Discovery to Sussex University MBA cohort - November 2023

Noakes, Stewart ORCID logoORCID: https://orcid.org/0009-0002-1230-9948 (2023) Guest talk on Customer Discovery to Sussex University MBA cohort - November 2023. In: Guest talk to MBA at Sussex University, 25 November 2023, Sussex University.

Guest talk on Customer discovery Slideshow (Guest talk on Customer discovery)
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Abstract / Summary

This guest talk was given to the Sep cohort of the MBA at Sussex University and the invitation of Prof. Steve Brown https://www.linkedin.com/in/steve-brown-460879b/

It covers the three reasons that startups are prone to failure as core knowledge and then customer discovery as a workshop style learning experience.

It was given in a very interactive way, including a segment that took the students out of the class room and onto the Sussex campus.

Very positive feedback was received by the Professor following the session.

Item Type: Conference or Workshop Item (Lecture)
Subjects: Business
Courses by Department: Business School > Business Entrepreneurship
Depositing User: Stewart Noakes
Date Deposited: 29 Nov 2023 15:00
Last Modified: 29 Nov 2023 15:00
URI: https://repository.falmouth.ac.uk/id/eprint/5303

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